Updated Oct 8, 2026
More: All Thursday Night Football commercials 2026
A Colgate commercial aired during Thursday Night Football on October 8, 2026 (Buccaneers at Cowboys, Prime Video), and a viewer said it featured Detroit Lions receiver Amon-Ra St. Brown. Colgate has not confirmed the spot or its cast as of October 8, 2026, and the music is not identified. It promotes Colgate oral-care products.
The viewer posted, "Not me thinking Amon-Ra St. Brown was Saquon Barkley in the Colgate Commercial", tagged #TBvsDAL, at about 7:46 p.m. CT. That is a single fan's identification. As of tonight, iSpot.tv's Amon-Ra St. Brown page and its Colgate page did not show a Colgate spot with him, so we treat the casting as unconfirmed.
What is the Colgate commercial about?
The storyline of tonight's spot hasn't been described in any published source we found, so we can't summarize it reliably. Colgate's main U.S. campaign this year is "Your Smile Is Your Strength," made with agency VML and launched in early 2026, according to Roastbrief. It centers on small, everyday moments in front of the bathroom mirror and on confidence. Whether tonight's spot belongs to that campaign isn't confirmed.
Who is the actor in the Colgate ad?
It has not been officially confirmed as of October 8, 2026. One viewer named Amon-Ra St. Brown. We'll update this page if Colgate, the player or an ad tracker confirms it. St. Brown's confirmed recent endorsements include General Mills cereal ads with Honey Nut Cheerios and Cinnamon Toast Crunch, per ClickOnDetroit.
What song is in the Colgate commercial?
The music has not been officially confirmed as of October 8, 2026.
When did the Colgate Thursday Night Football commercial first air?
Not confirmed. A first-air date will usually show up on iSpot.tv once the spot is catalogued.
Where can I watch the Colgate ad?
Check Colgate's official YouTube channel (Colgate US) and iSpot.tv's Colgate page.
What is Colgate selling?
Colgate sells toothpaste, toothbrushes, mouthwash and whitening products. Its 2026 TV lineup also includes an Optic White Pro Series whitening toothpaste ad. We found no price or offer tied to tonight's spot. Store prices vary.
Who owns Colgate?
Colgate is a brand of Colgate-Palmolive Co., a publicly traded consumer-goods company (NYSE: CL). Noel Wallace is chairman, president and CEO, according to the company's leadership page. He spoke with CNBC in April 2026 about reinventing what the network called a 220-year-old American icon.
Is Colgate legit?
Yes. Colgate is one of the best-known oral-care brands in the world. For product claims like whitening or enamel repair, look for the American Dental Association Seal of Acceptance on the specific product and ask your dentist what fits you.
More: All Thursday Night Football commercials 2026
Sources:
- Viewer post on X, Oct 8, 2026 (@ShaCollier)
- ISpot.tv: Amon-Ra St. Brown TV commercials
- ISpot.tv: Colgate TV commercials
- Roastbrief: Colgate's "Your Smile Is Your Strength" (March 19, 2026)
- Aban Commercials: Colgate Optic White Pro Series (2026)
- ClickOnDetroit: Amon-Ra St. Brown on Honey Nut Cheerios box
- Colgate-Palmolive: Leadership team
- CNBC: Colgate-Palmolive CEO Noel Wallace (April 2, 2026)
MCAFax is not affiliated with Colgate-Palmolive or the NFL.