Updated Oct 8, 2026
More: All Thursday Night Football commercials 2026
A Popeyes commercial aired during Thursday Night Football on October 8, 2026 (Buccaneers at Cowboys, Prime Video), according to viewers. The exact spot, its cast and its music have not been officially confirmed. Popeyes' current national campaign, "THAT Chicken from Popeyes," launched Aug. 31, 2026 and pitches its Louisiana-style fried chicken.
A viewer tagged a post about "that Popeyes commercial" with #TNF and #DALvsTB at about 8:21 p.m. CT. Another asked whether Shilo Sanders was in "that @Popeyes commercial", then suggested he wasn't. We found nothing confirming Sanders or anyone else in the spot.
What is the Popeyes commercial about?
We can't confirm which Popeyes spot ran tonight. The brand's main national campaign right now is "THAT Chicken from Popeyes," announced on Popeyes' newsroom. Its hero spot is styled like a music video. It turns the sights and sounds of a "Real Louisiana Kitchen" into a New Orleans brass band anthem, showing chicken being marinated, hand-battered and seasoned. Popeyes says the campaign runs on TV, connected TV, social and digital.
Who is the actor in the Popeyes ad?
The cast of tonight's spot has not been officially confirmed as of October 8, 2026. We'll update this page when it is. One viewer wondered about Shilo Sanders, but that is speculation, not a confirmed casting.
What song is in the Popeyes commercial?
The song has not been officially confirmed as of October 8, 2026. If tonight's spot was the "THAT Chicken" hero ad, Popeyes describes its music as a New Orleans brass band anthem. It hasn't published a title or artist.
When did the Popeyes Thursday Night Football commercial first air?
"THAT Chicken from Popeyes" rolled out nationally starting Aug. 31, 2026. The first-air date of the exact cut seen tonight isn't confirmed.
Who made the ad?
Popeyes developed the campaign with its new creative agency, Anomaly, according to the company. Its earlier football ads, like its first Super Bowl spot with Ken Jeong in 2024, were made with McKinney, per Business Wire.
Where can I watch the Popeyes ad?
On Popeyes' official YouTube and social channels. ISpot.tv lists national TV spots, usually within a day or two.
What is Popeyes selling, and how much does it cost?
The campaign sells Popeyes' core fried chicken and positions the brand as "the best-tasting and best-value chicken in America." That's Popeyes' own claim. No price or promo code was tied to tonight's spot in anything we found. Menu prices vary by location.
Who owns Popeyes?
Popeyes is owned by Restaurant Brands International (RBI), the company that also owns Burger King and Tim Hortons. Peter Perdue was named president of Popeyes U.S. and Canada in 2025, per RBI. Matt Rubin is Popeyes' chief marketing officer, according to the campaign release.
Is Popeyes legit?
Yes. Popeyes is a major U.S. fast-food chain with more than 50 years in business, by its own count. Restaurant franchisees weighing expansion can read where to get business funding.
More: All Thursday Night Football commercials 2026
Sources:
- Viewer post on X, Oct 8, 2026 (@Raw_Dawgr)
- Viewer post on X, Oct 8, 2026 (@easymoneyshort)
- Popeyes: Introducing "THAT Chicken from Popeyes" (Aug. 31, 2026)
- Business Wire: Popeyes launches first Super Bowl commercial (2024)
- RBI: New president of Popeyes (2025)
MCAFax is not affiliated with Popeyes or the NFL.