WSJ Prime7.00%▲ 25 bpsSOFR3.87%▲ 21 bpsFed Funds Target4.00%▲ 25 bps10-Yr Treasury5.24%▲ 45 bpsDiesel, retail$6.382▲ 73¢Bank C&I Lending$2,935B▲ 1.62%WSJ Prime7.00%▲ 25 bpsSOFR3.87%▲ 21 bpsFed Funds Target4.00%▲ 25 bps10-Yr Treasury5.24%▲ 45 bpsDiesel, retail$6.382▲ 73¢Bank C&I Lending$2,935B▲ 1.62%

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Lender Reviews

Itria Ventures Review (2026): Biz2Credit Affiliate and the FTC PPP Order

Retro cover card for “Itria Ventures Review (2026): Biz2Credit Affiliate and the FTC PPP Order” — Merchant Cash Advances in Business Funding, from The Broker's Notebook by MCAFax
Lender Reviews · Business Funding

Last reviewed: October 2, 2026

Disclaimer: This review summarizes publicly available information, including customer reviews, forum posts such as Reddit, BBB and Trustpilot listings, court records, regulator actions, and news reports. It is not the opinion of MCAFax. MCAFax cannot confirm or deny any allegations, complaints, or claims described here. Information may be outdated or incomplete. MCAFax is not affiliated with this lender. This is not legal or financial advice. Lenders who believe something is inaccurate can contact info@mcafax.com for review.

Summary verdict

Itria Ventures LLC is a funder affiliated with Biz2Credit. It is named alongside Biz2Credit in a federal court's Stipulated Order for Permanent Injunction and Monetary Judgment, entered March 20, 2024 (Court order). The FTC says the companies agreed to pay $33 million to settle charges that they deceptively advertised PPP application processing times (FTC). Itriaventures.com did not respond when we checked on October 2, 2026.

Paper Grade: TBD

We could not find current product information or minimums for Itria, so we have not assigned a grade. Paper grade describes the borrower profile this lender targets, not the lender's quality.

Research-Based Reputation Score: 3.0 / 10 (reputation rank: tied #59 of 72 lenders scored, as of October 2, 2026)

How we got there: start at 5.0, then −2 for a regulator consent order with a penalty and no admission. The stipulated order (S.D.N.Y. 1:24-cv-02001) names Biz2Credit Inc. and Itria Ventures LLC as defendants; they neither admitted nor denied the allegations (Court order). We found no separate BBB profile (BBB lists Itria under Biz2Credit's profile, BBB) and no working website, so no other points apply. The total is 3.0.

About the Paper Grade: it reflects only the borrower profile and deal type the lender targets (stated credit, time-in-business and revenue minimums, and product type). It is not a judgment of the lender's quality. A = strong credit (about 625–650+), established businesses, APR-priced loans or lines. B = fair credit (about 600+), short-term or factor-rate products. C = credit about 500–599, younger businesses, MCA or revenue-based, or sales-based platform financing with no credit check. D = minimal credit requirements, very new businesses, stacked positions or high-risk industries. Lawsuits and regulator actions never change the Paper Grade.

About the Research-Based Reputation Score (1–10, half-points): it summarizes public signals and is not the opinion of MCAFax. Every lender starts at 5.0. Points are added for BBB accreditation and an A+ rating, years in business, strong Trustpilot ratings, and a clean record (no regulator orders or court judgments in which the lender itself is a named party). Points are subtracted for a BBB rating of C− or lower (−1), a BBB customer-review average below 2.5/5 (−0.5), recurring complaint themes (−0.5 to −1), and a pending class action (−0.5). Government actions are scored only when the lender itself is a named party: −1 for a settled action not about borrowers, −2 for a regulator consent order with a penalty and no admission, −3 for active enforcement or a final order about borrower treatment, and −5 for an industry ban or court finding of liability. The lowest score, 1.0, is reserved for lenders under an industry ban or a final fraud judgment. Ratings we could not read score zero, and routine collection suits are not scored. Every point applied to this lender is listed above. Ranks are as of the date shown; MCAFax cannot confirm or deny any allegation counted here.

At a glance

Item Details
FTC order S.D.N.Y. 1:24-cv-02001, entered 3/20/2024; defendants Biz2Credit Inc. and Itria Ventures LLC (Court order)
Payment (per FTC) $33 Million (FTC)
Website Itriaventures.com not responding (10/2/2026)
BBB Listed under Biz2Credit (BBB)

What borrowers and reviewers report

  • FTC allegations: the FTC alleged the companies advertised faster PPP processing than they delivered (FTC). See our Biz2Credit review for details.

Who it may suit, and who may want to skip it

May suit: not applicable; we could not find a current offering. May want to skip: any offer under this name you cannot verify.

What to do next

Been contacted by Itria Ventures? Report the phone number or email that reached you, and sign up to block unwanted funding calls. → Report a number or email (https://mcafax.com/report?lender=itria-ventures)

Looking for funding? Tell us what you need, and we'll help you compare Itria Ventures with other funders that fit. → Apply through MCAFax (https://mcafax.com/apply?lender=itria-ventures)

Sources (accessed October 2, 2026)

  1. Court order (S.D.N.Y. 1:24-cv-02001): https://www.ftc.gov/system/files/ftc_gov/pdf/9-OrderEnteredByCourt.pdf

  2. FTC press release (March 2024): https://www.ftc.gov/news-events/news/press-releases/2024/03/ftc-actions-against-companies-making-deceptive-pandemic-loan-promises-lead-record-59-million-damages

  3. BBB Biz2Credit profile: https://www.bbb.org/us/ny/new-york/profile/small-business-loans/biz2credit-inc-0121-102540

Disclaimer: This review summarizes publicly available information, including customer reviews, forum posts such as Reddit, BBB and Trustpilot listings, court records, regulator actions, and news reports. It is not the opinion of MCAFax. MCAFax cannot confirm or deny any allegations, complaints, or claims described here. Information may be outdated or incomplete. MCAFax is not affiliated with this lender. This is not legal or financial advice. Lenders who believe something is inaccurate can contact info@mcafax.com for review.

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